Sales Coaching

Specialising in
Coaching and Counselling for Business and Personal needs
Tel: 07917 182 706



COPE Sales Coaching

is a development dedicated to the improvement of the workforce using the most modern techniques of learning and development, coaching and counselling.

Our philosophy is that for learning to lead to improved performance and greater profitability for the organisation it is the individual’s development that is paramount.

An empowered motivated skilled salesperson will perform more effectively, close more deals more often, be more creative, happier and remain longer in an organisation. This directly effects your bottom line profitability.

We do not just teach skills for these are easily forgotten and rarely utilised effectively.

We change attitude, help build stronger more confident colleagues with the skills, approach and behaviour to continually and consistently perform at their peak for the long term.

To use an analogy; we teach people to fish we do not, as most do, hand them the fish and hope they will survive.

The consultancy is headed by Bruce Lawson. Bruce has over 30 years in sales, training, coaching, and development.. Bruce has trained in the UK and abroad and has coached and run courses at all levels from CEO down. He has sold and run sales teams in diverse sectors so understands the specific needs of a sales force first hand.

So if you are looking for a range of development or just one course, if you need your sales team to perform better or your managers to run more powerful teams then contact us to arrange a meeting.



Sales Course Modules

  • Maximising the sales cycle
  • NLP Language to improve your sales
  • Reading body language
  • Self motivation for performance
  • Building Powerful sales teams
  • Running and retaining sales teams
  • Creating and marketing your USP
  • Presentation Skills
  • Time Management
  • Assertiveness
  • Lateral Thinking
  • Motivation
  • Leadership Skills
  • Body Language
  • Train the trainer
  • Effective Communication
  • Interview Techniques
  • Recruitment and Selection
  • Retention and Motivation

All modules can be combined in a variety of combinations to suit your needs or can be delivered as part of a long term programme.

Personal coaching is also and counselling is also available and can include all of the above as well as:

  • Self Esteem
  • Confidence
  • Stress
  • Other related issues

... more on personal coaching